How and when does the brand orientation-market orientation nexus matter?
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Journal of Business & Industrial Marketing
سال: 2019
ISSN: 0885-8624,0885-8624
DOI: 10.1108/jbim-12-2018-0388